AI Insights · Timothy · January 2023
Top 5 Fitness and Weight Loss Programs Apps on iOS in the US, Q4 2022
Discover the performance of the top fitness and weight loss apps on iOS in the US during Q4 2022, including trends in downloads, revenue, and active users.
During the fourth quarter of 2022, the top fitness and weight loss programs on iOS in the United States showcased varied performance trends in terms of downloads, revenue, and active users. Here’s a detailed look at how these apps fared:
MyFitnessPal: Calorie Counter experienced a notable increase in weekly revenue, peaking at approximately $1.9M in the final week of December. Weekly downloads saw a significant rise towards the end of the quarter, reaching around 78.3K in the same week. However, weekly active users showed a general decline throughout the quarter, from 3.3M to 2.8M.
onX Hunt: GPS Hunting Maps saw its weekly revenue peak at around $1.5M in late October before declining to approximately $1M by mid-December. Weekly downloads fluctuated, peaking at 57.4K in late November before dropping to around 18.8K by the end of December. Active users showed a similar trend, peaking at 131K in late November and then decreasing to about 95K by the end of the quarter.
Peloton: Fitness & Workouts maintained a steady weekly revenue, averaging around $640K to $780K throughout the quarter. Weekly downloads peaked at 36.8K in the final week of December, reflecting a strong end to the quarter. Active users remained relatively stable, starting at approximately 306K and ending at around 340K.
WeightWatchers Program demonstrated consistent performance in weekly revenue, averaging around $550K to $750K. Weekly downloads saw a significant spike in the final week of December, reaching around 23.7K. Active users showed a decline from approximately 119K to 106K over the quarter.
Fitbit: Health & Fitness saw its weekly revenue peak at around $748K in mid-December. Weekly downloads showed a significant increase towards the end of the quarter, peaking at around 126.3K in the final week of December. Active users remained relatively stable throughout, ending the quarter at approximately 2M.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.